Nixon x Santa Cruz

Celebrating 50 years of Santa Cruz
with limited-edition watches.

Un-Valentine's Day Sale
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Work Hard, Party Harder
Shop Mullet
Watches for Shredding
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Dress to Impress
Shop Apparel
Subtle Style
Shop Bags Shop Headwear

Nixon is the go-to accessories shop for premium watches and much more. With a wide range of quality watches, apparel, backpacks, and accessories, Nixon stays true to its surf, skate and snow roots. From everyday sports & fitness watches for an active lifestyle to small digital watches for a night out, there's something for everyone. Whether you need an everyday watch or are looking for your next skateboard watch, Nixon has you covered.